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Merit scholarships, enrollment initiatives attract new students

Merit scholarships, enrollment initiatives attract new students

By Haleigh Miller, ‘12, News Editor

A new Founders’ Scholarship Award–a larger and farther-reaching merit scholarship program than the school has offered in the past–has already attracted the attention of applicants, according to Director of Admissions Aaron Kellenberger. “Right now, about 25 students have applied…we’ll award about 20 in the end,” Mr. Kellenberger said.  So far, seven Founders’ Scholarships have been awarded, six of which have been accepted by their recipients.

Unlike most other scholarships CCDS has offered, the Founder’s Scholarships are strictly merit-based, as opposed to need-based. While CCDS has offered merit-based awards in the past, they were always on a much smaller scale. These previous awards were valued at $1,000 to $5,000, whereas the Founders’ Scholarship provides recipients anywhere from $2,500 to $15,000. In addition to being of greater value, the Scholarships are renewable, unlike the previous merit scholarships, which were only in effect for the first year of a student’s enrollment. As long as the student keeps up the academic challenge, these new awards will be eligible for renewal.

The Founder’s Scholarship is one of the most significant in a series of new enrollment initiatives unveiled at the Enrollment and Engagement evening Jan. 20,  which whole CCDS communitywas encouraged to attend.

Dr. Macrae speaks at the Jan. 20 event

Dr. Macrae speaks at the Jan. 20 event

The Founders’ Scholarships  “Definitely attract high-potential, highly motivated students,” Mr. Kellenberger said. In fact, on average, the students who are eligible and have been offered this award “are A students and are in the upper 85th percentile, academically.” Those students are of a higher academic caliber than most of those accepted by the school.

In order to be eligible for the Founders’ Scholarships, as stated in literature on the awards, “the candidate must be recommended by a current CCDS family, faculty/staff member, alumni, or current school teacher, advisor, or administrator. The candidate must also be an applicant for admission to CCDS for grades 5-12, complete with all recommendations, transcripts, and test scores.” Essentially, in order to be considered for the new scholarships, an interested student must first be able to get into CCDS on their own, and then be recommended by one of the above parties.

Even though the Founders’ Scholarships are a new breed of award at CCDS, it is common knowledge that the school has been and continues to be willing to award need-based scholarships to students. With the addition of the Founders’ Scholarships, policies on the number of students eligible for scholarships have been revised. As Mr. Kellenberger explained it, if students qualify for both, they “can only be awarded one or the other, need-based or merit-based, but they are awarded whichever is greater.”

Lasdt week’s Enrollment and Engagement evening was the second of a series. The first took place on Nov. 4. Opening with an introduction to a speech on “The five strengths of Cincinnati Country Day School” by Mr. Merle Black, the meeting last week went on to summarize what has happened with enrollment and new initiatives since the first meeting, explain how new enrollment goals were going to be reached, and touch on how parents can help boost enrollment numbers. Other than Mr. Black, Head of School Dr. Robert Macrae, Mr. Kellenberger, Mrs. Lynn McInturf, and Mr. Mark Beyreis all contributed to various parts of the evening.

Dr. Macrae summed up what the school has been doing over the past months, since the previous Enrollment and Engagement Meeting on Nov. 4. His summary included that CCDS has become more liberal with handing out brochures for the school; improved signage on campus; added more “outreach and a personal touch” to private campus visits, ensuring that all prospective students meet with Dr. Macrae; promoted the school’s superior college acceptance record; begun more active tracking of alumni who went on to be involved in collegiate athletics; reached out to alumni in the area; and, in addition to even more initiatives, launched a new scholarship program.

As the evening progressed, Mr. Kellenberger and Mr. Beyreis took the stage to discuss how the school is being represented digitally and how parents can help generate an interest in the school. Mr. Kellenberger demonstrated the use of the rapidly expanding of “digitorials” available for view on the school website. The digitorials are the videos of students and faculty that cycle on the home page, and are also accessible though the “About CCDS” tab, under “Video Library.” After being viewed, the digitorials can be sent to friends, with the option of a pre-written, introductory email. There are currently 30 videos of students and faculty up on the website. Following Mr. Kellenberger, Mr. Beyreis, husband of Director of College Counseling Sarah Beyreis, explained how parents could aid enrollment by simply telling their friends about the school, the new Founders’ Scholarships, and the range of areas where CCDS is really extraordinary. His two examples were the H.O.P.E. project and a new Ultimate Frisbee team. As Mr. Beyreis described it, “originality is everywhere.”

The combination of the Founders’ Scholarships and other new initiatives are having the desired effect. Since the last Enrollment and Engagement Meeting, 480 inquiries have been made into the school, which have yielded 161 applications. The school plans to continue working to boost enrollment and reach the optimum number of students over the next three years.

Photo courtesy of CCDS.

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5 Responses to “Merit scholarships, enrollment initiatives attract new students”

  1. Sebastian Hassan John Koochaki says:

    In order for Cincinnati Country Day to continue to be academically competitive with other schools around the city, the school must offer more merit scholarships. The administration’s reluctance to offer merit scholarships in the past has undoubtedly lost many top-caliber students to Seven Hills, Summit Country Day, and many other top-notch private and public high schools in the city which cost less. This news is just too little, too late.

  2. Will P says:

    I agree that merit scholarships are a good way to attract strong students. Do Summit and Seven Hills offer merit-based financial aid, or have they in the past?

  3. Edwin Sam says:

    It would also be nice to have an essay included in the ISEE test given to students wishing to enroll in CCDS. Writing is a big part of our curriculum, and one’s ability to spell and write should help determine if they get into CCDS or not. This essay could also show a student’s creativity and ability to think in situations with lots of pressure.

  4. Sebastian Hassan John Koochaki says:

    Will, both Seven Hills and Summit Country Day offer merit scholarships (I don’t know how long they’ve actually been offering them though). That aside, why would any respectable middle class family send their child to a school that costs 20,000 dollars a year when they could easily go to a great school like Sycamore, Wyoming, or Indian Hill for free? I know why I would choose CCD over any other school in the world, but a prospective student has not had the experiences I’ve had at CCD. Money would be a serious deterring factor even though the family may be making almost 100,000 a year.

Trackbacks/Pingbacks

  1. [...] By the final deadline of May 1, the CCDS admissions office expects to receive 300 applications and accept 225 to 240 of them.  The increase in interest has been attributed to the creation of the Parent Ambassador Program and the efforts of the Enrollment and Engagement series, including the development of the Founders’ Scholarships (see Merit scholarships, enrollment initiatives attract new students). [...]


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